English, Press Release (I) 16.03.2020

FAISALABAD: Faisalabad should further enhance textile exports in addition to exploring new opportunities for the export of frozen vegetables to Denmark. Similarly, both countries could also launch joint ventures for value addition in Agriculture products for the benefit of the two countries, said, Mr. Ahmad Farooq Pakistani Ambassador designated to Denmark.

Addressing the business community in Faisalabad Chamber of Commerce & Industry (FCCI), he particularly mentioned huge trade deficit Pakistan was facing for the last many years and said that we must focus on enhancing our exports to bridge the widening gap between Imports and Exports. He said that Denmark is a very small country but it is very rich and developed country. He told that Pakistani exports to Denmark are around 1.81 million dollars while imports are 100 million dollars. He particularly mentioned the exports of bed linen from Faisalabad to Denmark and said that Pakistani products are comparatively cheap and mush better in quality as compared to the other rival countries. He said that Pakistani bed sheets are widely used in hotels and hospitals and there is still room for further expanding its exports. He said that, Fuji Foundation has recently started export of frozen vegetables and being an agrarian economy and centrally located city of Pakistan, Faisalabad should also contribute its role in the export of frozen vegetables. He told that he will review the potential of Danish market so that our exporters could make arrangements for the exports of frozen vegetables at larger stage. He further told that, there was huge untapped potential to launch joint ventures for technology transfer particularly for the value addition of Agriculture products. He also mentioned Sialkot and told that this city was also exporting 3 million footballs per annum. He told that there was a very small mission of Pakistan in Copenhagen, there is no dedicated Trade Officer and hence he will have to perform dual duties of trade officer as well as Ambassador. He requested the business community to corporate with him so that he could play his role in enhancing Pakistani exports to Denmark.

Regarding Danish investment, he said that there were huge chances of technology transfer and interested exporters must remain in touch with him so that proper step could be taken to enhance our exports.

Responding to a question, he told that, he will review to setup a display centre for Pakistani products in Copenhagen. Regarding value addition and technology transfer, he told that Danish development agency is installing a waste water treatment plant in Faisalabad with an estimated cost of 130 million euro. He said that the business community of Faisalabad should identify more viable projects for which financial help could be sought from this agency. About image building of Pakistan, he told that he will try his optimum best but the business community should also support him in brining the business community of two countries closer to each other. About the possibilities of the export of rice, he assured that he will review the opportunities of export to Denmark so that rice exporters could make proper arrangements of its exports.

President FCCI, Rana Sikandar Azam introduced Faisalabad and Faisalabad Chamber of Commerce & Industry (FCCI) and told that it is 3rd largest chamber of Pakistan, which is also 2nd in revenue generation. He told that it is known for its iconic textile sector but other segments of economy are also contributing there due role in the overall exports and uplift of Pakistan.

He underlined the need to enhance exports and said that in this connection the private sector should work in close liaison with Pakistani diplomats stationed in different countries. He also mentioned the threats of Corona Virus and said that it will be difficult for fragile economy of Pakistan to bear it. He hoped that the designated ambassador will point out various measures to save Pakistani exports from its negative impacts. He further told that FCCI is making serious efforts to enhance Pakistani exports and in this connection six delegations had already visited different countries. He said that FCCI also contemplating to send a trade delegation to Denmark so that our members could personally explore the business opportunities in that country. He also requested Mr. Ahmad Farooq to identify the serious and reliable textile importers of Denmark so that Pakistani exporters could have detailed meetings with them. He also offered to organize a “Made in Pakistan Exhibition” in Copenhagen.

A documentary on Faisalabad and Faisalabad Chamber of Commerce & Industry also screened while a question-answer sitting was held in which Mr. Shabbir Hussain Chawala, Arif Ehsan Malik. Engineer Ahmad Hassan. Mian Zahid Aslam, Mirza Shafiq, Mian Abdul Waheed, Engineer Babar Shehzad, Dr. Fazal Ullah and Mr. Amjad Khawaja participated.

Later Rana Muhamamd Sikandar Azam Khan presented FCCI shield and a bilateral trade report on Pakistan & Denmark to Mr. Ahmad Farooq while Mr. Bilal Waheed Sheikh, Vice President offered vote of thanks.

Dr. Sajjad Arshad, Mian Gulzar Ahmad, Haji Abid, Ch. Muzammal, Capt. Farooq, Mian Nadeem, Mian Tanveer Ahmad, Mr. Ismail Soharwardi, Mian Amir, Ch. Amanat, Rana Ikram Ullah, Rana Shabbir Hussain and Rana Saeed were also present during this meeting.

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